The Cannabis Industry Has a Branding Problem.
We’re the Fix.
We believe cannabis brands deserve to be taken seriously.
The leaf icons. The cartoon mascots. The neon green and bubble fonts. They’ve had their moment, and that moment is over.
Cannabis consumers are discerning. They’re wellness-minded, aesthetics-driven, and done with brands that talk down to them. The market has matured, but the design hasn’t.
We design brands that reflect the sophistication of the people building this industry and the consumers shaping it. Cannabis branding should shatter stereotypes, not perpetuate them.
As Featured In
Our Specialties
Brand Strategy
Foundational brand development including brand and product naming, tone of voice, personality, archetypes, and positioning, for cannabis startups, dispensaries, and luxury wellness brands.
Packaging Design
High-end cannabis packaging design and sourcing, including custom dielines, material selection, mockups, and full production coordination to bring your vision to shelf with style and substance.
Visual Identity
Visual identity systems grounded in strategy, including logos, color palettes, typography, photo direction, and brand books designed to create lasting impact and luxe distinction.
Dispensary Design
Immersive dispensary design that bridges brand and space with interior branding, signage, and merchandising that turn retail environments into unforgettable, Instagram-worthy experiences.
A Process Built for Results.
Not Surprises.
Phase 1:
The Kick-Off
Your project starts here, with a deep conversation about where your brand is, and where it needs to go. We get aligned on your vision, your market, and what success looks like before anything else.
Phase 2:
Brand Strategy Development
Before anything looks like anything, we establish what your brand stands for and who it's built to reach. We define your positioning, voice, market angle, and more.
Phase 3:
Design Discovery
This is where the brand comes to life through exploration, feedback, and intentional creative decisions. We explore visual directions, pressure-test ideas, and refine until every element earns its place.
Phase 4:
Brand Book & Collateral
We document everything: how your brand looks, sounds, and shows up so your team can use it confidently. Your brand book becomes the definitive guide to your identity.
Phase 5:
Launch & Offboarding
Final files delivered, production-ready and organized. You leave with everything you need and nothing you don't.
High Praise & Client Love
"Katie and her team are a delight to work with! They take their time getting to know your brand, and also helps you with a full scope of brand advice. I truly enjoyed working with Jade Stone, and will definitely hire them again!"
- Sarah Mirsini | CEO, MASK Skincare
Explore Our Work
Every brand here started as someone's idea for a brand and we were lucky enough to help bring it to life. Browse our latest cannabis branding and packaging design work and see what we've been up to.
Let’s Connect on a Higher Level.
