Allow us to introduce you to DabScience, your destination for pure, potent, and perfected concentrates, oils, and more. DabScience is a startup brand that needed a logo design, tagline, brand strategy and visual identity, and packaging design.
This logo concept takes a bespoke and academic approach to DabScience’s new identity. Our designers were inspired by old-world alchemy and Prohibition-era design trends. Meaningful alchemy symbols are infused within the delicate linework and vintage elements are combined with a pop of modern color. Descriptors include diligent, intellectual, creative, and algebraic.
From the combination of bold orange and dark blue to the contrast between the striking font and delicate flourishes, DabScience’s packaging incorporates a thoughtful mix of design elements to make the packaging stand out from its competition on the shelves. Inside flaps read "Where Luxury" on the left and "Meets Science" on the right, giving the consumer a welcome, unique surprise. The bright interior pattern also attracts to customer's eye as contrasted to the dark exterior.
More to Come
The DabScience brand is just getting started. We are working on finalizing the full brand identity package for DabScience, including a brand book with brand strategy, visual identity, business cards, and website design. Stay tuned for more coming in Spring 2023.